Services I facilitate NZ businesses to access German markets

To be successful in Germany you need a unique proposition, cultural know-how, good networks and support structures.

The German market is tough and demanding. Yet Germans have an affection towards New Zealand, its nature, lifestyle, culture and products.

I am a Intermediary Between NZ Businesses and German buyers:

✓ Finding partners and channels
✓ Increasing market understanding
✓ Establishing brand awareness

I travel regularly between New Zealand and Germany.

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Stepping up – Market Readiness

It is a ‘getting-ready’ process to enter and succeed in Germany:

  • To be successful in German markets requires having the fundamentals in place
  • It’s calibrating your business resources, capabilities, and capacity for you to advance

Making it happen – Market Entry

Market Entry is taking the first steps out of the starting blocks into the German market:

  • Your product is positioned in the target market and
  • you respond to evolving German partners and consumer’s needs

The product has a distinct demarcation to competitive products.

Embedding the Essentials – Market Care

Market Care is embedding the relationship with German consumers and partners by:

  • Developing and Strengthening trust
  • Validating the robustness of the supply chain

Observing cultural etiquette and practices are vital in sustaining long term relationships with German business partners.

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